How Technology is Transforming Food Sustainability: Data and Metrics as a Path for Transformation

March 19, 2024 by Ethan Soloviev
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HowGood’s Chief Innovation Officer, Ethan Soloviev, recently joined Tom Raftery on the Sustainable Supply Chain Podcast for a deep dive into how data can drive the global movement towards a more sustainable future.

At HowGood, Ethan manages the world’s largest sustainability database for food and agriculture products, runs innovation partnerships with both the biggest food companies and many of the coolest and smallest, and works directly with many of the coalitions that are pushing forward regenerative agriculture.

Their podcast discussion explores the stories of how HowGood’s data is empowering companies across the supply chain—from farmers to food manufacturers like Danone, and retailers such as Ahold Delhaize—to make informed decisions towards sustainability and regeneration.

Highlights include:

  • The importance of having accurate, up-to-date sustainability data
  • The parallels of sustainability data to the necessity of financial data for business decision-making
  • The innovative use of HowGood’s database in evaluating product impacts, from carbon and water footprints to biodiversity and labor risks
  • How this sustainability data translates into actionable insights for improvement and storytelling in the marketplace.

Their conversation also touches upon the future of sustainability with the advent of artificial intelligence, how it’s set to revolutionize efficiency, innovation, and transformation within the industry, and the critical role of transparency in supply chains.

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