Build your retail sustainability strategy with best-in-class data insights
Gain insight into in-store and eCommerce buying behavior
Appeal to the next generation of grocery consumers
Find effective methods for improving Own Brand products
Are you responding to sustainability demands with the most transparent, shopper-friendly strategies?
Show customers your commitment to transparency by displaying any of 300+ attributes.
Integrate sustainability insights into your customer journey with a custom set of attributes. Our ingredient-based product analysis can include call-outs ranging from environmental impact to labor conditions to health and wellness.
Join other industry leaders seeing up to a 3.9% storewide lift through the sale of more sustainable products.
Our signature shelf edge rating tags make it easy for shoppers to find the most sustainable products in your store. This simple solution can both boost your bottom line and increase shopper loyalty through demonstrating a commitment to transparency.
Sustainability is among the top priorities for shoppers, but it can be difficult to know which attributes are key drivers of decision-making.
Our analysis offers comprehensive, detail-driven insights into current and emerging product trends. By viewing sales performance through a sustainability attribute lens, you can choose product offerings based on your own shoppers’ demonstrated values.
Use your Private Label products to advertise a commitment to sustainable sourcing.
Private Label offers great opportunity to differentiate yourself in the sustainable market, but where do you start? Our Formulation Impact Tool lets product developers rapidly assess the impact of any ingredient and easily find ways to improve a product’s environmental and social sustainability.
The HowGood pilot was so successful, and we got such amazing feedback from our customers, that the decision to expand the ratings into all of our Giant stores was an easy one.- Mark Adamcik, Giant Food VP of Sales and Merchandising