Product impact attributes for brands and retailers
HowGood is an independent research company with the world’s largest food product sustainability database. Drawing from over 600 data sources and certifications, HowGood helps leading brands and retailers measure impact and improve their environmental and social impact.
The HowGood Sustainability Impact Score measures the overall sustainability of a product, based on 8 key metrics.
Scoring (0-100) is on a spectrum from negative to positive impact.
How does the growing of this ingredient help or hurt global biodiversity?
What is the overall labor risk involved in this ingredient?
How are the animals involved in the production of this ingredient treated?
Communicate the positive impact of your products with simple, consumer-friendly badges
Over 50% of all global consumers are checking labels for sustainability credentials and shopping for more eco-friendly products. Respond to consumer demand and guide consumers toward more informed purchases by showcasing the sustainability attributes that your products achieve.
Carbon Footprint includes the Greenhouse Gas Emissions resulting from the on-farm processed associated with producing a product. It is calculated as kilograms of carbon dioxide equivalent (CO2e) per kilogram of product.
This product has a simple formula with seven or fewer ingredients that are all minimally processed.
This product has Greenhouse Gas Emissions that are lower than 70% of all products assessed by HowGood.
The ingredients in this product are not petroleum-based and were grown without the use of synthetic herbicides, fungicides, or fertilizers.
This product is made with ingredients that are not dependent on commercial or industrial processing.
The ingredients in this product are not sourced from locations flagged for forced labor or child labor.
HowGood is an independent research company with the world’s largest food product sustainability database. Drawing from over 600 data sources and certifications, HowGood helps leading brands and retailers measure and improve their environmental and social impact.
“I am very excited about Danone’s partnership with HowGood. Developing an impact assessment tool for our products portfolio is raising the awareness of our product developers and brand teams, and is helping us drive the Food Revolution together. This holistic tool is critical to improve the sustainability impact of our brands.”
– Takoua Debeche
Chief Research & Innovation Officer, Danone North America
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HowGood is an independent research company and SaaS data platform with the world’s largest database on food product sustainability. With more than 33,000 ingredients, chemicals and materials assessed, HowGood helps leading brands, retailers, suppliers and restaurants to measure, manage, and communicate their environmental and social impact.
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