Sustainability Claims:
Reflections from the Legal Perspective

HowGood’s General Counsel does a deep-dive into current guidance for food companies considering making sustainability marketing claims in the US. The session delivers a review of FTC guidelines outlined in the Green Guides, discussion of the current landscape and what we may expect to see coming down the pike, and practical guidance for how to make claims on your brand that are backed by data and avoid unintentional greenwashing. 

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Picture of Ramya Ravishankar

Ramya Ravishankar

Ramya is a former environmental biologist turned attorney who is passionate about the intersection of food and sustainability. She is the General Counsel at HowGood, an independent research company powering the sustainability commitments of the world’s largest food brands. Previously, she has served as Associate General Counsel at Bowery Farming and as a regulatory enforcement associate at the law firm Skadden Arps.

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