Tyler Gage January 5, 2022 by Leah Wolfe
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Storytelling ultimately doesn’t create impact. We were trying to create direct economic impact for these communities. Whether or not the consumer was buying this product because they felt this unique spiritual connection to the Kichwa people, or if they were just chugging this can of Runa before a workout and had no clue where it came from, the concrete impact was exactly the same.

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From CSR to ROI: The Business Case for Sustainability

June 21, 2023 | 2-3 pm EST

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