When we think about biodiversity and ingredient selection we think about variety, resilience, and context. The context around ingredients in their systems is what’s relevant to what outcomes are coming out of the system. We try to avoid putting any single ingredient on a pedestal as a silver bullet solution to enhancing biodiversity. We really try to consider the full context of where that ingredient came from, what it was intercropped with, the holistic portfolio of ingredients, and variety within a species.
HowGood is a SaaS data platform with the worlds largest database on food and personal care product sustainability. With more than 33,000 ingredients, chemicals and materials assessed, HowGood helps leading brands, retailers and restaurants improve their environmental and social impact.